Ultra Limited’s newest eyewear release is a carefully crafted set of glasses designed for those who appreciate individuality in their eyewear. As with every style from Ultra Limited, these new frames are limited in production. For this release there will only be 400...
Hey, I’m Will Benjamin
LA Eyeworks Celebrates 45 Years of Bold Eyewear Design
by Will Benjamin | Sep 12, 2024 | Eyewear
On September 9th, 2024, LA Eyeworks celebrated a milestone 45 years of pushing the boundaries of eyewear design. Founded in 1979 by lifelong friends Barbara McReynolds and Gai Gherardi, LA Eyeworks has become a hallmark of creativity and innovation in the independent...
Dolphins’ Head Coach Mike McDaniel Rocks DITA Sunglasses on Game Day
by Will Benjamin | Sep 8, 2024 | Eyewear
Miami Dolphins Head Coach Mike McDaniel was seen sporting a stylish pair of DITA sunglasses during today’s opening game, capturing the attention of fans and fashion enthusiasts alike. Known for his sharp football mind and unique sense of style, McDaniel’s eyewear...
Etnia Barcelona x America’s Cup: Limited Edition Eyewear That Celebrates Sailing Excellence
by Will Benjamin | Aug 31, 2024 | Eyewear
In celebration of the 37th America's Cup, Etnia Barcelona has launched an exclusive capsule collection of sunglasses that perfectly embody the spirit of sailing. The Etnia Barcelona x America’s Cup collection is designed not only for the sailing community but also for...
Lucas de Staël and Easy Sacha: A Truly Unique Collaboration in Luxury Eyewear
by Will Benjamin | Aug 24, 2024 | Eyewear
Lucas de Staël, a brand renowned for its avant-garde approach to eyewear design, has once again pushed the boundaries of creativity with its latest limited edition collaboration: the Easy Sacha Collection. This unique collection is not just another eyewear release; it...
What Does it Mean to be A Sustainable Eyewear Brand?
by Will Benjamin | Aug 14, 2024 | Eyewear
In an era where environmental consciousness is increasingly shaping consumer choices, the eyewear industry is no exception. As the global push towards sustainability gains momentum, independent eyewear brands have emerged as frontrunners in creating eco-friendly...
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