Information
Who is Ultra Limited?
Ultra Limited is an Italian eyewear brand founded in 2014 by the firm 450 Srl. Known for its dedication to vibrant colors, craftsmanship, and individuality, Ultra Limited was created to introduce a fresh stylistic perspective to the eyewear industry. Every frame is uniquely crafted, reflecting Italian artistry and the brand’s core principle of never replicating designs. With artisans working from Italy’s Belluno region, Ultra Limited has grown into a brand that emphasizes not only aesthetics but also the authenticity and uniqueness of each piece.
What is Ultra Limited?
Ultra Limited specializes in creating high-quality, handcrafted optical frames and sunglasses that are instantly recognizable by their colorful, layered designs. Every pair of glasses is made using up to 12 different acetate color layers, which are cut, pressed, and cured over a 41-day process to ensure a one-of-a-kind finish. The brand’s eyewear embodies both style and durability, crafted with premium materials such as cellulose acetate that emphasize comfort and functionality.
What Makes Ultra Limited Unique?
Ultra Limited is celebrated for its commitment to individuality. Each frame undergoes a multi-step process that includes custom cutting, pressing, and oven curing, creating unique color combinations from a palette refreshed biannually with 196 shades. Additionally, Ultra Limited offers several distinctive collections, such as the Regular Edition, known for its iconic color blends, and the Profili Edition, which incorporates a bold central color contrast for a sophisticated look. Frames are also numbered, providing authenticity, and customers can personalize them with engravings, further enhancing their exclusivity.
What Products Does Ultra Limited Offer?
Ultra Limited offers a variety of collections in optical and sunglass styles, each with a signature design approach. The Black Edition introduces a layered black panel that, once milled, reveals colored edges for a modern effect, while models in the Profili Edition feature contrasting central colors. Celebrating the brand’s 10th anniversary, limited editions like the Giannutri sunglasses are crafted with premium materials. These collections appeal to both eyewear enthusiasts and collectors, as each frame is meticulously crafted to be as unique as the individual wearing it.
Where Can You Buy Ultra Limited Products?
Ultra Limited eyewear is available through select optical retailers globally, in addition to being featured at major optical trade shows like SILMO in Paris. The brand is also represented through exclusive retailers and offers an online store for direct purchases. Retailers can help customers explore the brand’s extensive range of unique designs in person, enhancing the selection experience.
Why Choose Ultra Limited?
Choosing Ultra Limited is an expression of individuality and appreciation for Italian craftsmanship. Each frame is a statement piece, blending color, craftsmanship, and exclusivity with functional design. Ultra Limited appeals to those who seek eyewear that not only meets practical needs but also makes a bold personal statement. For anyone looking to own eyewear that embodies both uniqueness and quality, Ultra Limited’s artisan-crafted frames offer a refreshing and artistic alternative in the luxury eyewear market.